I just got back from Sydney, Australia, where I participated in a unique lab that focused on creating sustainable platforms for the country’s leading film projects. The multi-platform space is no doubt an exciting one, and not without its debates, but I wanted to focus this post on the subject of my talk down there, the notion… Continue Reading
Fight fears and look for serendipity
Image from http://defensetech.org/2012/10/14/red-bull-stratos-and-ultra-halo-tactics/ When I started my career in marketing -back in the days- the first thing you had to learn was statistics about people and behaviours, relationships among series of events. I discovered the philosophical beauty of numbers and how, if you looked at them with open mind, you could see fascinating cause-effect relationships.… Continue Reading
Better than nothing – The decline of human expectation
It occurred to me this morning as I watched with awe the amount of media coverage being afforded to discount shopping what this signified to us as a culture. Memories of people dying while trying to score a deal at a Walmart ran through my mind, bringing with it the obvious consumerism that grips our… Continue Reading
The new meta #meta
If you look at the world around you it has become increasingly apparent that we are in the midst of a mass migration. This migration isn’t the mega-city migration or the end of the world migration. It is the mass migration of a single species, us, onto a single language, code. Everything in our world… Continue Reading
The alligator and the marshmallow
It was early November outside of New Orleans where I was sat on an airboat skimming across the swamplands at a breakneck speed. There was a dense fog in the air which left the swamp cooler than usual which meant we wouldn’t be seeing many gators. As we skimmed across a small clearing our engine… Continue Reading
The Big Pivot – part 3
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. This is the third and final… Continue Reading
The Big Pivot – part 2
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. Note: This series stems from a… Continue Reading
The Big Pivot — Part I
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. Note: This piece stems from a… Continue Reading
What is the true value of capital?
Okay, so we (as in the collective ‘we’) have been examining the nature of a relationship economy that comprises the transition of industrial tenets to a flatter distribution scheme driven by technology and sweeping cultural shifts. Different folks have explored ideas around “human capital”, “social capital”, “social business”, “social economics” and the like, including a… Continue Reading
Why is it so difficult?
In the past I’ve wrote about gender differences and how they nudge people towards certain behaviors rather than others, and how this represents an opportunity for companies and brands when they design their user experiences. The digital world has made so much progress in designing products and services that are neutral in purpose and forms, but… Continue Reading