Happiness metrics have often been thought of as these things that are lofty or ridiculous or simply idealistic. Maybe they are to some extent. Anything not directly tied to money or some economic growth standard doesn’t seem to merit the weight and attention of the general public. Sadly, psychologists contend that most people don’t think… Continue Reading
Category Archives: Storytelling
Building Market Intelligence
I just got back from Sydney, Australia, where I participated in a unique lab that focused on creating sustainable platforms for the country’s leading film projects. The multi-platform space is no doubt an exciting one, and not without its debates, but I wanted to focus this post on the subject of my talk down there, the notion… Continue Reading
The new meta #meta
If you look at the world around you it has become increasingly apparent that we are in the midst of a mass migration. This migration isn’t the mega-city migration or the end of the world migration. It is the mass migration of a single species, us, onto a single language, code. Everything in our world… Continue Reading
The Big Pivot – part 3
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. This is the third and final… Continue Reading
The Big Pivot – part 2
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. Note: This series stems from a… Continue Reading
The Big Pivot — Part I
The following is a guest series by Brendan Howley. Brendan is a Canadian investigative data journalist/collective intelligence specialist; he is at present co-authoring a book with Gunther Sonnenfeld and Sasha Grujicic, designed by Sarah Doody, on the global revolution in storytelling and its effect on brands, businesses and markets. Note: This piece stems from a… Continue Reading
Thinking about Sandy and Katrina
Almost a decade removed from hurricane Katrina the damage throughout New Orleans can still be seen. People, places, economies all still affected to this very day. Running through various neighbourhoods the evidence that our collective priorities are a adrift is evident as the income disparity throughout New Orleans strikes you as stark a contrast as… Continue Reading
The Hero’s Journey of Open Design
Len’s recent post on Maslow’s Internet Hierarchy of Needs (a real gem) got me thinking about one of the greatest needs in the marketplace today: The ability to tell transformative brand and product stories through design. Or, to design transformative brands, products and services through narrative. Quite a lot has been written lately about the… Continue Reading
Modern Storytelling: Enhanced or Spawned by Technology?
Len: This panel-style blog post was spawned by my recent interest in the game Zombies, Run! As someone who is passionate about the Zombie genre, but not at all passionate about exercise, I was excited to find a fusion of mobile technology, storytelling, and real-world activity that would help gamify my healthy habits. I’ll let the video… Continue Reading